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Cleveland Cavaliers Bring AR to Fans During the NBA Playoffs





Augmented reality is coming to the NBA playoffs, thanks to a partnership between the Cleveland Cavaliers and fan engagement platform ARound.
With this partnership, Cleveland Cavaliers fans will be able to access a shared AR experience called the “Cavs ARcade” during home games and away game watch parties throughout the NBA playoffs.
The Cavs ARcade experience will let fans digitally interact with the basketball court at Rocket Mortgage FieldHouse, view an AR version of mascots Sir CC and Moondog and play games like the AR Chain-shot contest, which will give people the chance to win Cavs jerseys, autographed merchandise and other prizes.


The Cavs ARcade experience can be accessed for free through the ARound Stadium mobile app, which is available to download for free on iOS and Android devices.
“From the play on the court, to the energy in the FieldHouse and across Cleveland, everything is amplified in the NBA Playoffs,” said Cleveland Cavaliers vp of digital, Brandon Jirousek. “We knew we had to take our fan experience to another level as well, and we couldn’t be more excited to team up with ARound to help us do that with Cavs ARcade. Innovation is at the core of who we are, and this is the latest example of how we strive to explore new ways to engage our fanbase and enhance their interactions with the team.”
With the launch of the Cavs ARcade, ARound’s AR technology is now available to fans across three sports leagues: the MLB, NFL, and NBA. ARound launched AR experiences with the Minnesota Twins and Los Angeles Rams in 2022 and with the Kansas City Royals earlier in 2023.
Josh Beatty, ARound founder and CEO, said, “We’re seeing a growing appetite from sports teams to keep existing fans engaged and capture new, younger audiences, who are recognizing the ease in which ARound naturally integrates and complements the action of the game. So far, fans have responded very positively to these interactive experiences, with engagement times exceeding our expectations. As the first team in the NBA to introduce shared AR, the Cavs are opening up an entirely new playing field for their 19,000+ fans at Rocket Mortgage FieldHouse to feel closer to the game, the players, and the energy of the venue, especially in this notable return of the Cavs to the Playoffs.”


Brandy Shaul
https://www.adweek.com/media/cleveland-cavaliers-bring-ar-to-fans-during-the-nba-playoffs/
By: Brandy Shaul
Title: Cleveland Cavaliers Bring AR to Fans During the NBA Playoffs
Sourced From: www.adweek.com/media/cleveland-cavaliers-bring-ar-to-fans-during-the-nba-playoffs/
Published Date: 04-17-2023

Frequently Asked Questions

What is the NBA Draft and how does it work?

The NBA Draft is an annual event in which teams select eligible players entering the league. The draft takes place each June and is divided into two rounds with each team receiving one pick. The order of the draft will be determined by the teams' records from previous seasons. The worst team receiving the first and best picks respectively. The draft allows international and college players to be selected by teams. This is an essential event for teams as it allows them to acquire a new talent and build their rosters. It is also an excellent opportunity for players to jump from college or international leagues to the NBA.


Which rivalry is the largest in the NBA basketball?

The NBA's greatest rivalry is between the Boston Celtics (the Boston Celtics) and Los Angeles Lakers (the Los Angeles Lakers).

The NBA Finals have seen the Boston Celtics meet the Los Angeles Lakers 12 times. The Celtics have won nine of those meetings. They met for the first time in 1959. However, they continued to excel during the years that followed, particularly in the 1960s and 1980s when they would meet six and three times, respectively. They still met twice in that same year, despite the fact that 2000 was a new millennium.


Who is the NBA's greatest defender?

It would be no surprise to anyone who is familiar in basketball to find "The Dream", at the top of this list. Hakeem Olajuwon blocked 3,830 shot during his 18-year NBA playing career. This number is higher than any other player in NBA history. He was also a 9 time All-Defensive Player and a 2-time DPOY, which helped his team win two NBA Championships. As a defender, he was among the best; his footwork, timing and athleticism allowed him to be an excellent shot blocker and rebounder. He was an opponent's nightmare because of his ability to defend any position on the court. He was also one the most offensive players. He was quick, agile, and had a wide range of spin moves that allowed him to score at the post. His versatility and ability to play all positions made him one the most valuable players in the game, not to mention defenders. It is clear that Hakeem Olajuwon should be on this list.

Bill Russell barely makes #2 on this list due to his average of 15.1 ppg, but he was the best defender during his era and gave opposing teams nightmares. Bill Russell has 11 NBA Championships to his credit throughout his career. He also holds the record for the most defensive win percentages in NBA history, 133.64. His rebounding and defensive skills were crucial to the Boston Celtics' remarkable success. His ability for anticipating plays and understanding the strategies of his opponents made them an intimidating presence on the court. He is widely considered to be the NBA's most decorated defender.

Dennis Rodman is third on this list. He was one the most important players in NBA history. His contributions were always significant. Rodman was a tough defender, rebounder, and did not need the ball to score. This allowed Rodman to be an effective player, which enabled him to win many games. Dennis Rodman was a 7 time Rebounding Champ, 8 times All-Defensive player, 2-time DPOY and a 5-time NBA champion. His determination on the defensive side was outstanding. He always seemed to be at the right spot at the right moment. He was also a great rebounder. He often out-jumps taller players and takes boards from them.


How much does a NBA ref earn?

Referees working in the National Basketball Association are paid competitive salaries for their officiating roles. The average NBA referee earns $150,000 to $550,000 each year. The salary range is affected by referee experience. Referees with more experience earn higher salaries. Referees working in the playoffs/finals earn more than those who perform additional tasks, such as training new refs and working in a video review center. Many NBA refs are also paid royalty and endorsement fees for their work in broadcasts and other media outlets. Overall, being a NBA referee could be a highly lucrative job that can generate steady income for those who are willing to do the hard work.

Apart from a salary, NBA referees receive retirement plans and health insurance. This allows referees to live a healthy life while they officiate games, making important decisions that can have an impact on the game's outcome. Referees often get subsidized accommodation, meals, or travel expenses to away games. This is a great way to have peace of mind while referees work hard on the court.

Referees in the NBA make a good living for their dedication and hard work, especially since they enforce rules during one of most popular sports in the world. While the job can be difficult, referees have the opportunity to make a positive impact on basketball.


Who is the greatest free throw shooter of all?

Many basketball fans disagree on the answer, but many agree that Stephen Curry, the Golden State Warriors' best free-throw shoter, is the most outstanding. With 402. This remarkable player is the record holder for the most 3-point conversions in one season.

Karl Malone currently holds record for most free shots made in a career with 9,787 successful attempts. With 13,188 attempts, Karl Malone also holds the record for most free throws attempted. This has resulted to a 74.20% success percentage.


What is a hybrid contract in NBA?

The NBA offers players a hybrid contract that allows them to pay higher salaries than they otherwise would be able to. In these contracts, part of the salary is counted against the team's cap, and the remaining portion is paid directly to the player as a bonus. This allows teams to offer larger salaries while still being able to comply with league salary restrictions. This gives players incentive to sign with certain teams as they could make more than they otherwise would.


Statistics

  • Williams would 'likely' accept a deal worth $14-15M/year; Celtics are 'unlikely' to offer such a deal (HoopsHype) (bleacherreport.com)
  • Williams would 'likely' accept a deal worth $14-15M/year; Celtics are 'unlikely' to offer such a deal (HoopsHype) (bleacherreport.com)
  • As of 2014, 45 percent of its viewers were black, while 40 percent were white, making it the only top North American sport that does not have a white majority audience.[102]As of 2017Democrats than Republicans.[103]Outside (en.wikipedia.org)
  • Between 2012 and 2019, the league lost 40 to 45 percent of its viewership. (en.wikipedia.org)
  • Meanwhile, the opening night rosters include a record-setting 234 players with some G League experience, according to the NBA ( Twitter link ). (hoopsrumors.com)

External Links

si.com

basketball-reference.com

nba.com

sports.yahoo.com

How To

What is the best way to get drafted into the NBA?

High school and college are the two main routes to becoming a NBA basketball player.

NCAA schools such as Duke University and North Carolina State University offer college-level educations. These schools offer four years' education and training. These schools offer four years of education and training. They learn how defense and offense can be run. And they hone the mental aspects of being a professional athlete.

High school players attend prep schools outside of their home states. These schools offer personalized attention and focus on talent development. Students are taught how to be a good student, develop character, and practice sportsmanship.

Both types of players must pass the same physical tests before they are allowed to enter the draft. The test consists of running 40 yards, jumping over a 5'6" box, standing on one leg, and throwing a football through a tire.

After passing these tests, players can be invited to workout with different NBA teams. The players are judged on their height, speed, weight, wingspan, or size.

Teams also consider their past experiences. A player who has played AAU basketball will be given preference.

Some players are considered too small for professional play and are known as "one-and done" prospects. These players are typically selected in the second round.

Some players choose to skip college and go straight to the NBA. These players are known to be "prospects". Prospects do not need to wait for the end of the calendar year to be declared eligible for the draft.

Prospects can request an exemption to be allowed to draft earlier. If a prospect does so, he will be able to compete against other prospects during the pre-draft process.

Summer leagues are a great way for prospects to increase their chances of being selected. Summer league games are played in July or August.

These events enable scouts see players in action without worrying too much about injury risks.

The NBA Draft is held in June. The draft is where all the top prospects are evaluated by the NBA teams. Each team gets a certain number of picks within each round.

For example, the first pick in the first round is the 15th overall selection. In the third round the 20th selection will be the 60th.

After the draft, teams trade to make their rosters complete. Some teams offer mini-camps for potential draftees.

Draft day is exciting! What happens next?

Once the draft begins, there is no more waiting for your name to be called. Each NBA team selects players from the pool.

When a team has selected a player, it sends him his contract, which details his salary and playing time as well as benefits. He becomes an employee of the company.

He also receives a jersey that bears his name and a uniform that includes his new nickname.

Finally, he signs that contract. This means that he has officially joined the NBA.